Provenance Bio

Placebo brands Provenance Bio project
  • Brand Identity

  • Website

  • decks

By making animal free proteins that are economically-viable, Provenance is supporting a transition into a sustainable & compassionate future.

Placebo brands portfolio
Placebo brands portfolio

We wanted logo to be a cell. From three approaches (organic, geometric and 3D) we decided to go with 3d.

Placebo brands portfolio
Placebo brands portfolio
Placebo bramds portfolio
Placebo brands portfolio
Placebo brands portfolio
Placebo brands portfolio

Brief was to create a new branding and a website from scratch as previous one was outdated. Should feel organic but synthetic so it’s clear that no animals were harmed.

Placebo brands portfolio
Placebo brands portfolio
/images/projects/Provenance/11.webp

Mix of neue haas grotesk and sloop is a perfect blend of organic and synthetic. It can be used in three ways. Either a first letter of the word can be in sloop, an entire word, or entire word but smaller and moved up.